Coming soon.. A new app for mystery shoppers

Mystery shopping happens in the real world. In stores, restaurants, hotels and other locations, customers are moving through the actual experience. That is why we want Secret View to be available at the moments when mystery shoppers need us most. With the new app, Secret View will be right in their pocket.

Mystery shopping starts with real consumers

At Secret View, we work with real consumers from a brand’s target audience. They visit stores, restaurants, hotels, and other locations just like any other customer would. During a visit, they experience how employees greet, advise and assist them. Afterward, they share what they observed.

A survey gives direction, but the personal experience gives context. That combination is what makes mystery shopping valuable. It shows not only whether something happened, but also how it came across the customer.

Did the greeting feel genuine? Did the advice match the customer’s needs? Did the employee show interest? And did the experience reflect what the brand wants customers to feel? These are the details that help retail and hospitality organizations understand what really happens on the floor.

Secret View in their pocket

Mystery shoppers need a simple and reliable way to find assignments, prepare a visit and share their observations afterward. The easier that process is, the more natural the visit can be.

With the new Secret View app, we want to stay closer to our community. Assignments, updates, and important information can reach mystery shoppers faster and more easily, wherever they are. They can see which assignments are available, understand what is expected, and share their experience in a safe and simple environment.

The app brings the most important steps of a mystery shopping assignment closer together. Mystery shoppers can find suitable assignments more easily, receive clearer information before a visit, follow updates at the right moment, and complete surveys more smoothly.

For our community, this means a clearer and more enjoyable way to take part in mystery shopping. For Secret View, it is a step toward giving mystery shoppers the best possible environment to collect and share their observations.

What this means for retail and hospitality organizations

For our clients, the value starts with a more natural mystery shopping experience. When the process is easy to follow, mystery shoppers can focus on the real customer journey instead of the practical steps around it.

That brings feedback closer to the actual experience on the floor. Not because the visit becomes more complicated, but because we remove unnecessary friction for the shopper.

The app helps us collect observations in a way that feels practical for mystery shoppers and useful for teams. Clear examples, real experiences and feedback that can be used in coaching, training, and day-to-day improvement.

The app goes live this month

The app will go live this month. In the coming weeks, we will share more about the launch and what mystery shoppers can expect.

For Secret View, it is an important step in staying closer to our community and making mystery shopping easier and more fun in the moments that matter.